Conceptually and contextually communicate the Alumni Association’s messages and brand with various target audiences through writing highly creative copy.
Characteristic Duties and Responsibilities:
Work closely with the creative team to conceptualize creative executions.
Creative direction instincts and capability to bring concepts to life.
Help to produce a portfolio of high-end written creative assets that can be used in various channels including print, video, display, direct mail, email, newsletters, magazine content, social media, website, and presentations.
Take initiative and contribute enthusiastically to the creative process.
Demonstrate attention to detail with an eye for clean, simple, clear communications.
Assess new technologies, standards and trends, and assist to strategy formulation for the most effective message delivery.
Make an ongoing commitment to improving writing skills and staying informed of innovative trends.